Score A Keeper
Dating has devolved to doomscrolling, relegating women to apps full of mid men who only “want to travel” to your bedroom.
Same prompt, same blurry gym selfie, same "let's get drinks" that never happens. So when the World Cup ships hot single soccer players straight to your city, Raya turns the whole tournament into one big scout for a husband.
WAG Channel
First, the games get a new commentator. Famed WAG, Caroline Stanbury, takes over match coverage, breaking down eye contact, ring-finger status, and who's giving husband energy.
Matchmaker
Raya also teams up with Duolingo, because flirting with your future husband works a lot better when you can say more than "hello" in his language.
Lovers’ Corner
Then it gets physical. Raya offers you a better seat, a sponsored section right by the sidelines, because your future husband can't fall in love with you from section 214.
Pose with Players
Out in the city, life-size player cutouts let you practice your engagement photo with your favorite player ahead of your match.
See Yourself as His Bride
Interactive bus shelters give aspiring WAGs another chance to pose with their future husband.
Trophy Wives
We’re turning the coveted Cup into a him-and-hers set. Just so your future husband’s trophy doesn’t get lonely on the mantelpiece.
This World Cup, Raya makes sure you score a keeper.
Copywriters: Claudia Caballero, Rahael Atkerson
Art Director: Oore Okediji, Molly Mayer